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5 Habits That Zap Your Professional Credibility

When you're an entrepreneur, you are the face of your company. It's very easy and extremely common for your personality traits and private life to overlap with your professional image. For this reason it's essential that you put your best face forward in order to...

6 Tasks Every Small Business Owner Should Outsource

You quit your job. You ventured out on your own. You took control of your financial freedom and launched your own business. You now have all the power... and all of the responsibility! While wearing many hats can be a thing of pride, at some point your head is going...

5 Ways to Irk Women with Marketing

When marketing to females, brands tend to make these five assumptions. Have you? 1. Pink: Was that your first instinct? To make a pink version for women? Don't do it. We don't all like pink. What's more, many of us are quite annoyed by the assumption. I personally...

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